Stops producing its own Greco Fender guitars. One of the conditions of the agreement was that Kanda Shokai Gakki and Kanda Shokai to found Fender Japan. Sales in Japan were disappointing, Fender could not compete with Japanese competitors such as Tökai and Greco.įender started negotiations with various Japanese distributors of musical instruments and reached an agreement with Yamano Japanese labor and production costs were much lower than in America, and to compete with, Fender moved the cheaper Fender guitar production from America to Japan. In the late 1970s and early 1980s, Fender was faced with competition from cheaper Japanese guitars. He had always used different model designs for the cheaper models. Until the introduction of the Fender Squier series, Fender had never produced low-priced guitars based on the Stratocaster and Telecaster models.
FENDER SQUIER STRAT SERIAL NUMBER LOOKUP CHINA SERIES
Squier Company.īefore the Fender Squier line of guitars was introduced in 1982,įender made cheaper guitars such as the Fender Lead series at its In the early 1950s the company also started making strings for the electric guitars of Leo Fender and became in 1963 an official supplierįor Fender Electric Instruments. Violin, banjo and guitar strings were also produced here. Time later a violin factory at 427 Capital Ave SW.
In 1890 Victor opened a store in Battle Creek, Michigan and a short Jerome Bonaparte Squier and his son Victor Carroll Squier, twoĮnglish immigrants who started a violin building and repair company
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